Find out why you need to know your ideal client to help your business thrive.
Create a unique profile of them & use this to help your business thrive.
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Confused about who you're selling to?
Create a unique profile of your ideal client
Understand who you're talking to
Find out what they want to read
Learn the words they use
Words are powerful.
The words we use and how we use them can link us to other people quickly and easily.
Through words we can work out whether someone shares our world views, opinions on a certain topic, lifestyle or common concerns.
The secret to successfully connecting to our clients is to use the right words, at the right time, and in the right way.
I'll show you how.
Is this course for you?
Find out a bit more about Finding Your Voice
Frequently Asked Questions
1. What's an "ideal client"?
Your "ideal client" is a phrase used to describe just that - your ideal client . If you could market your products or services to one person who would really get the most out of it, who would it be?
2. How can knowing my ideal client make or break my business?
By knowing who your ideal client is you can tailor everything your business does to them. Your website can be set out in a way that engages with them. You can answer the questions that they might have. You can develop products or services that help them. You can share stories, images and laughs in a way that they can relate to. You can show them easily and quickly that you're someone that can help them, and be trusted. And that's what can make or break your business. Would you do business with someone you don't trust? Or can't see how they can help you?
3. How can you teach me about my ideal client if everyone's is different?
Everyone's ideal client is different, but the process you go through to profile your ideal client is the same for everyone. The workbooks in this course are what I use with the clients that I write for. They're specific to the health and wellness field, and draw on all my experience. Now you can work through that process on your own.
4. What do I get at the end of the course?
By the end of the three lessons you'll have a complete profile of your ideal client. You can use this for everything you do in your business - writing web pages, crafting blogs, creating courses and workshops, designing fliers and adverts. Everything. In the videos for each lesson I showyou how much detail you can get from these short questions. I share case studies and examples of how you can make the most from the workbooks.
5. I'm busy enough. How long will this take me (and how much time will it save in the long run?)
The videos are short - under 10 minutes. And each workbook will take about 20 minutes to go through. Remember the time you put in now to creating this unique profile on your ideal client will save you heaps in the long run. Save you heaps of time, stress and money. I'll explain why and how in the videos. Priceless.
6. I've got some questions about the course. Who can I ask?
Before, during or after the course feel free to email me any questions you have. I'd love to hear from you. [email protected]
Created with care by Katrina
Auckland, New Zealand
Hi I'm Katrina
I like writing, and coffee.
I'm an Auckland-based health & wellness writer who can help your website, blog or emails stand out in the crowd.
With over 20 years in the health & wellness space I can help you find the words to connect with your clients, and shout-out-loud about how you can help them.